This is Everything
OBJECTIVE: BRAND AWARENESS | CLASSIFICATION: FILM FESTIVAL | MARKET: PARK CITY, UT
Synopsis: I partnered with YouTube for another year at Sundance to create an immersive brand experience for guests. The lounge included panels with writers, YouTube creators and live music each night. One of the highlights of Sundance was the GiGi Gorgeous premiere after party we hosted for her documentary "This Is Everything".
